Crystal's Blog

One random day, without a dramatic moment or a big breakthrough, I simply decided:
I was done dimming my light to make other people comfortable.

I had spent years shrinking.
Keeping my ideas to mysel...

I may not be the smartest person in the room,
but I’ve got grit for days.

I didn’t build my life on easy steps, filled with sunshine and rainbows.
I didn’t have a financial safety net or magical timi...

Eric didn’t think much about his bookkeeping, he never looked at his books but everything started slipping.

He ran a successful landscaping company with 8 employees, 6 trucks, and steady revenue. On ...

Kendra was a business coach with vision boards, notebooks full of ideas, and a deep desire to scale her group coaching program. Every year she set goals. “Six figures this time,” she’d whisper to hers...

Darius operated his business with one bank account and one credit card. He ran a busy home renovation company, bringing in over $800K a year. He had clients booked out for months, solid word of mouth,...

Monica called it “charging what felt fair.” But fair usually means you're underpaid.

Monica was a wedding photographer with a beautiful portfolio and years of experience. Her work was art. Her client...

Ralph had been running his hoodie business for seven years. $425,000 in annual revenue. A solid brand. Loyal customers. And yet, his bank account never reflected how awesome his sales were.

Even afte...

Rachel was proud of her $40K launch, until she realized she had nothing to show for it.

She was a business coach with a polished brand, magnetic offers, and a loyal audience. Every launch looked like...

Derek didn’t plan for profit, he hoped for it though. He ran a digital marketing agency with a lean team and a stacked client roster. Every month, recurring revenue came in. Every month, it went right...

Sasha ran a growing meal prep business. Every week she mentally tallied her expenses: food costs, packaging, team wages. She didn’t have time to track it all in a spreadsheet. She was busy cooking, ma...

Angela thought hiring a bookkeeper was something she’d “do later, when her business got bigger.”
She ran a boutique personal branding studio and kept her invoices and expenses in a tidy Google Drive f...