Crystal's Blog

The cost of labor for your company: $235,078

Your desired profit: $117,539

Your total to cover labor costs: $352,617

Payroll is your biggest expense and your biggest investment. It is also the hard...

Let's say the annual salaries for the organization total $192,400.

Executive Assistant Salary: $31,200

Account Manager Salary: $61,200

CEO Salary: $100,000

Total Salaries: $192,400

Then we add in...

If someone earns $61,200 per year, it is easy to assume that the cost of having them on the team is $61,200. But after adding payroll taxes, workers’ compensation, equipment, software, uniforms, overh...

Most business owners believe the sale is the hard part. In reality, the hardest phase of a recurring revenue relationship begins immediately after the contract is signed and the first payment is made....

Some estimates suggest that as many as 50 percent of businesses fail within the first five years. Depending on your industry, that number can climb even higher. Even if we take the most optimistic int...

In my work with entrepreneurs over the years, one distinction consistently separates the wildly successful from those who stay stuck: struggling business owners spend time to save money, while success...

You know how your stomach tightens and you cringe when you see a $10,000 price tag, but somehow when you see a $884 per month price tag, you feel noticeably calmer and that price feels doable? Your cl...

Selling features and benefits is one of the fastest ways to turn your prospects into price shoppers. When you lead with technical language, credentials, or line-item breakdowns of what is included in ...

When most people hear the term “subscription model,” they immediately think about automated payments and predictable revenue. While those elements are certainly part of the structure (and are amazing ...

At this stage, your KPIs are now showing you how your business is performing in real time.

You have used the EPI Formula to calculate your income goal.

You have broken that goal down into revenue ge...

This KPI focuses on the specific number of clients you need to achieve your bite size income goals for each revenue generator.

At this point, you already know your total income goal from the EPI Form...

How do you take a big sales goal and turn it into bite-size targets while also diversifying your income? That is exactly what this financial KPI does for you. It calculates the dollar amount each reve...