Crystal's Blog

Tina was living her dream - She was a successful interior designer with a wait list of high-end clients. Her work was stunning, her referrals were strong, and her revenue looked great on paper.

But s...

It's shocking to learn that your business appears profitable but it is actually broke. How is that possible, you ask? Because profitability and cash flow are not the same. Your profit and loss report ...

Commingling personal and business finances is a common startup trap. Many business owners fund their venture using personal bank accounts, credit cards, or family loans, without opening separate accou...

Any time a business owner tells me what their top line number is, I want to know what their bottom line is. If all you are focusing on is hitting a million in revenue, yet are so far in debt and are n...

Most business owners ask: “How much do I want as a top line?” The better question is: “How much do I want to profit?” 

Traditional financial thinking for business owners is this equation: Income - Ex...

Keeping 3 to 6 months reserves in a bank account feels like torture, right? You want this money working for you - not just sitting there, accruing .0001% interest.

When you can barely breathe because you don’t know how you are going to make payroll or pay rent, do this first. You’re going to think I’m bananas, yet this has scientific proof.

We use our 80 hour work weeks as a glowing badge of honor. We talk about our sleepless nights, our empty bank accounts, and our lack of vacations. Why??? Somewhere, either by role models or mentors, w...

Doors opening, full of opportunity you never even considered

You’re exhausted, overwhelmed, everything seems to be going wrong. You roll your eyes. You sigh. You find your clients annoying. You start looking up job postings to go be an employee for someone else...

Um, no. Not for me. The last five weeks have been a roller coaster of self-discovery. Seeing relationships I've cultivated for years turn into mere transactions has been gut wrenching.

Sometimes, it is seasonal.

Sometimes, it is unforeseen.

Sometimes, you know it will happen.

Sometimes, a prior emp...