Crystal's Blog

Broke even is a concept I teach inside The STOP Method™, and it is one of the most eye-opening numbers for business owners.

Your broke even number reflects the bare minimum required to keep your busi...

What are COGS

COGS, or Cost of Goods Sold, refers to the direct costs required to deliver your product or service. These costs are tied directly to revenue and only occur when a sale is made.

In a p...

If you want to understand and run a profitable business, you must start with your costs and expenses rather than your revenue. Many business owners focus on sales first, but that approach often sets t...

Problem: You hate budgeting
Solution: Schedule a recurring 30-minute weekly budgeting session in your calendar that you hold to. Do not schedule over it, do not cancel it, and do not now show on yourse...

There comes a point in business where the exhaustion is no longer about working hard. It becomes about carrying the same financial stress month after month and wondering why nothing seems to change.

“Cheaper than an employee, but so much better than an employee.”

That is what a bookkeeping client said to me this week, and I had to pause for a second because of how layered that statement really w...