Raising Your Prices: 5 Things To Include In Your Communication
Sep 09, 2025
Let’s talk about one of the hardest parts of being a business owner: communicating that you are raising your prices. 🥴
Here are the 5 best communication practices I shared on my Path to Profit coaching call today that will help reduce your anxiety and help you feel more confident:
⏰ Timing
* Which products will you increase prices on (a blanket increase is not recommended)
* Give a minimum of 30 days notice
* Be aware of When their last increase was, because they will ask
🔎 Transparency
Let your clients know what’s changing and why. You’re not just hiking rates, you’re evolving. You’ve improved systems, refined offers, or simply caught up to your true value.
📝 Clarity
Keep it simple on the services, products, and value you are providing. A clear message creates trust and gives your clients space to understand the change.
🤝 Integrity
Make sure you are very open about when the price change is happening and Include
* Price
* Date of price notification and price increase (be sure it is a minimum of 30 days notice)
* Product and service details - if scope has changed, add that in
✅ Opt-In / Opt-Out
This one’s big: let your clients choose. Invite them to continue at the new rate or opt-out with grace. This honors their autonomy and keeps the energy aligned.
📎Pricing Increase Template
If you are a visual learner like me, feel free to use this sample letter when communicating a price increase: CLICK HERE
💼 Ready to raise your prices without the panic?
If you're ready for clear financials, strategic support, and a second set of eyes on your services and margins, we’d love to help.
📩 Reach out today through our contact us form OR email us directly: [email protected]